- Target people on the go!
SMS marketing is affordable, personal and targets people on the go. Statistics reveal that 98% of all SMS messages are read by recipients with 90% of them being read within just 3 minutes of receipt!
Coupled with SMS short codes, it offers a great medium for your customers to reach out to you instantly and conveniently.
- For the more professional you!
Emails offer a professional and direct medium to reach your customers. Statistics reveal that 72% of people prefer to receive promotional content through email.
Email marketing campaigns also have a huge return on investment. In fact, for every dollar spent on email marketing, there is an average return-on-investment (ROI) of $38, and for 20% of companies, that ROI can be as much as $70 or more for every dollar spent!
- Get heard By the Crowds!
Social Media campaigns offer a fast, inexpensive, and an effective medium to reach almost half the world’s population.
Without social media, you would traditionally be limited to people who already recognize your brand. Social media helps you extend your market reach and acquire new customers. By engaging your customers on social media and addressing their concerns, you also humanize your brand and increase your brand loyalty.
- Keep your users engaged!
Push notifications offer a great means to boost customer engagement. This is because the first hurdle is already crossed – getting the user to download your app!
The user is already interested – sending relevant and personalized push notifications is the key to drive customer engagement. From using geotargeted advertisements to reminding people about their abandoned carts, the possibilities are endless. Remember not to overdo it though, too many notifications and you risk annoying the customer!